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The Hacking of the American Mind: The Science Behind the Corporate Takeover of Our Bodies and Brains
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The Hacking of the American Mind: The Science Behind the Corporate Takeover of Our Bodies and Brains

4.17  ·  Rating details ·  155 Ratings  ·  30 Reviews
"Explores how industry has manipulated our most deep-seated survival instincts."--David Perlmutter, MD, Author, #1 New York Times bestseller, Grain Brain and Brain Maker

The New York Times-bestselling author of Fat Chance reveals the corporate scheme to sell pleasure, driving the international epidemic of addiction, depression, and chronic disease.

While researching the tox
Hardcover, 352 pages
Published September 12th 2017 by Avery Publishing Group
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Michael Perkins
Sep 13, 2017 rated it really liked it
this excellent review from Amazon by an MD gives a clear picture of what this book is about...

I had the opportunity to review Dr. Lustig’s book and interview him before it was published. He is perhaps best known for his brilliant research into sugar and obesity. His previous book, “Fat Chance:” [which i read] was a New York Times Best Seller. Lustig is an emeritus professor of pediatrics in the division of endocrinology at the University of California, San Francisco, and a member of the Institut
Dec 01, 2017 rated it really liked it
Excellent information but its rough going with this one. I found myself reading a paragraph over and over to get the meaning. (its probably me)
Elizabeth Gillingham
Nov 08, 2017 rated it it was ok
Key takeaways:
Pleasure is linked to dopamine; serotonin is linked to happiness. Pleasure feels like a high. Happiness feels like contentment. Too much dopamine-stimulating activity will depress serotonin, thereby making you more unhappy.

How to be happy:
1. Be altruistic. Be involved in benefitting others' lives. Have close, healthy relationships.
2. Get exercise. Sleep. Avoid sugar, in all of its forms.
3. Take fish oil.
4. Stay off screens and reduce your consumerism.
Faith Justice
Jul 10, 2017 rated it really liked it  ·  review of another edition
Shelves: arc-early-reader
Finished my neuro-science ARC The Hacking of the American Mind: The Science Behind the Corporate Takeover of Our Bodies and Brains. Much of the science, I'd heard about before, but Robert H. Lustig presents it in readable everyday language. Highly recommend this for folks who are addicted to "the other white powder" (a.k.a. sugar), caffeine, alcohol, or junk food. Lustig not only paints a clear picture of why your addicted, but what you can do about it.
Tom Kiefer
Jul 26, 2017 rated it it was amazing
Recommended to Tom by: LibraryThing Early Reviewers
Disclaimer: My copy of The Hacking of the American Mind is an "uncorrected advance proof" expected to be a little short of the book's final published form. This is evident in that every chapter contains at least a few instances of grammatical confusion in desperate need of an editor which I'm presuming will be mostly cleaned up by the book's final publication (so I mostly ignore them here). That said...

Lustig takes the reader on an informative but relatively informal tour of building-block conce
Nov 08, 2017 rated it liked it
Pleasure is not the same as happiness. Don’t eat sugar. The end.
Tonstant Weader
Sep 16, 2017 rated it it was ok
The Hacking of the American Mind has important information about how we are getting unhappier and sicker thanks to several factors that are addicting us to bad things and encouraging to value things that don’t make us happy. It also has advice that can help us change and control those addictions and do things more likely to make us happy. It reads like a self-help book and has some of the breathlessness of that genre, but the book is full of real science and valuable information.

Robert Lustig is
Jul 01, 2017 rated it really liked it
Well written and very informational. The author presents the material in an entertaining and lively manner. His use of humor helps to keep things on a good level also. This book is a must read for those interested in taking care of their health. I thoroughly enjoyed this book. I won this book in a GoodReads Giveaway.
Tim Johnson
Oct 28, 2017 rated it liked it
As a result of reading this book I have decided to put all of my money into coffee and sugar and the I will stand the summit of my big rock candy mountain and look down upon you all and you will call me overlord. Muahahahahahahaha-ha!

Okay, now that my sugar rush is over I can analyze this somewhat competently.

First, Lustig does a good job of delineating the difference between pleasure (short-lived) and happiness (more sustainable). Pleasure is derived from the reward pathway and is driven by th
Oct 25, 2017 rated it it was amazing
Dr. Lustig connects the dots from our current maladies in America (addiction, obesity, depression) to the powerful politics of big corporations, and the case he makes is air tight. Sure you already know you shouldn't eat too much sugar -- and you also know that the food industry uses added sugar for taste and shelf life. But the extent of their "pushing" is truly breathtaking and difficult to deny once you understand it. Avoiding sweets is not enough. Read the labels of all processed foods and y ...more
Nov 13, 2017 rated it it was amazing
So informative. Listened to this but will also read it because there is so much great info that I could not retain by listening. He discusses our search for rewards and happiness and our confusion between these two. Dopamine and serotonin. Sugar and other addictions. Fascinating and a blueprint for health.

Here is part of an interview with the author:

Fascinating! So there’s a neuroscientific basis to the distinction between pleasure and happiness?

Sure. Dopamine is excitatory. Neurons want to get
Jack Castillo
Nov 29, 2017 rated it it was amazing
I recall the other night getting out of an ensemble rehearsal and being hungry. I wanted something to eat but I really didn't want fast food; sadly the restaurant choices were dismal. Lustig's book on how the agri/food business has taken control of our diet and what that impact is to our well being is a disturbing revelation. There is an answer - the 4 C's - but its not easy and most people will not bother with them. His argument is very relevant to the health care debacle our country is current ...more
John Madany
Sep 14, 2017 rated it it was amazing  ·  review of another edition
An urgent message-must read

This book is a sobering call to change. As a society we have given into the corporate culture which has lead almost all of us into addiction. We are really alienated from one another when we need to be connected. This book helps us understand why that is the case.

I would recommend this book to all healthcare professionals and policymakers. It is good for anyone who is concerned about where our society is heading.

I have learned a lot from Dr. Lustig's previous work. I p
Oct 29, 2017 rated it it was amazing
With his writing style that entertains while it enlightens, Dr. Lustig has again proven to be a vitally needed great communicator about the perils of sugar and the exploitation by the food industry of recently acquired knowledge of neurological pathways leading to pleasure (addiction) and happiness.
If this book gets the readership that it deserves then it could be as important today as Ralph Nader and Rachel Carson's seminal works were in the 1960s.
I recommend this book to all-comers, no scient
Leo Walsh
Oct 29, 2017 rated it liked it
I purchased this because I thought it would be about fake news, and how corporations have used social psychology to manipulate our emotions. Instead, it's similar to the work of many food writers bemoaning the role agribusiness has played in our ongoing health crises, most of which is caused by a corrupt food system.

And while I agree with what Lustig says, I don't feel the material lives up to the promise of the book's title, blurb or his lofty goals. I'd recommend his earlier work Fat Chance,
Sep 28, 2017 rated it liked it
Dr. Lustig sets up a highly logical framework, tying together endocrinology, neurochemistry, corporate greed, and political mistakes to demonstrate how we've been pwned.

His four solutions -- the four C's (Connect, Contribute, Cope, and Cook) are a little unique in their perspective, but the overall advice itself tracks with a lot of other books I've read.

All in all, this book is very readable, and doesn't seem to leave a lot of space for disagreement.
Heidi Dexter
Dec 10, 2017 rated it it was amazing
This is an AMAZING book! If you are interested in your own health and/or curious how our 'health' is marketed in the Western World READ THIS BOOK. I am a pharmacist with a lifelong passion for fitness and was reminded of what I already knew plus introduced to much I did not realize. Get it for yourself and give it to others as a priceless gift.
Oct 24, 2017 rated it really liked it  ·  review of another edition
I enjoyed and learned for most of the book, but in the last two chapters, Prof. Lusti g shot himself in the foot. There is much more science surrounding metabolic syndrome, than sugar! I'm sure he will find out. RBMc Endicott, NY.
Oct 27, 2017 rated it it was amazing
Shelves: 2017
Certainly an eye-opener. I rounded up to five stars because I'm not sure of some claims made, but _The Hacking of the American Mind_ woke me up. Now if only I can stay awake and focused...
Dec 04, 2017 rated it liked it
Sugar, sugar, sugar, sugar... etc.

If you've read Fat Chance, this is the same book with a different cover and a few pages of extrapolation from sugar addiction to other (societal) issues.
Emily King
Nov 01, 2017 rated it it was amazing
A brilliant book, easy to read yet packed full of information and insight into what is happening with American society today.
Hamilton Carvalho
Oct 12, 2017 rated it it was amazing
Well-written and based on solid research.
Daryl Altman
Nov 19, 2017 rated it liked it
Interesting and well researched, but I guess I was hoping for some solutions.
Stephen Vicchio
Oct 23, 2017 rated it it was amazing
Really interesting take on how and why society has changed over the last 40 year.
Sep 08, 2017 rated it liked it
A fascinating, well researched study of how easy it has been to manipulate society into awful eating habits in the rush to profits. Worth your time to read.
Sep 25, 2017 rated it really liked it
Enjoyed this one although the latter half really delves into the impact of sugar. I really enjoyed the discussions on Dopamine / Serotonin though; learned a lot on that section.
Dec 06, 2017 rated it really liked it
It was interesting in that I learned a lot of things that are useful to living a better life.
Oct 11, 2017 rated it it was amazing
Reeeeeaaaad it.
rated it it was amazing
Oct 03, 2017
Francesco Barbati
rated it really liked it
Nov 30, 2017
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Robert H. Lustig, M.D., is an internationally renowned pediatric endocrinologist who has spent the past sixteen yers treating childhood obesity and studying the effects of sugar on the central nervous system, metabolism, and disease. He is the director of the Weight Assessment for Teen and Child Health Program at UCSF Benioff Children's Hospital; a member of the UCSF Center for Obesity Assessment, ...more
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